Quand les grands pollueurs essaient de mettre les changements climatiques sur votre dos

Une technique de marketing efficace.

This approach — telling people to solve a crisis by changing their own habits — is a tried and true corporate tactic, pioneered by the tobacco and plastics industries. Now, fossil-fuel giants like Chevron, BP, and ExxonMobil have spent millions to convince the public that consumer choices and lifestyle changes will solve the problem. « It’s almost become natural, when people think about the climate crisis, to think of individual action, » Denali Nalamalapu, a communications specialist for the climate organization 350.org, told Insider. « Which is super convenient for fossil-fuel corporations. »

Les petits gestes ne sont pas inutiles, mais il faudra des changements plus radicaux que seuls les gouvernements peuvent imposer.

La machine à extirper du ketchup en sachet

L’invention du siècle.

L’attrait des théories du complot

C’est évident que les théories du complot sont intrigantes et que c’est ce qui attire les gens.

In the first study, 300 U.K. participants read an article about the Notre Dame fire in Paris on 15 April 2019. The participants were randomly assigned to either read a version of the article describing the fire as a deliberate conspiracy or a tragic accident. In the second study, 301 U.S. participants read an article about the death of convicted sex offender Jeffrey Epstein, which either described the event as a murder carried out by powerful people who feared his testimony or as a suicide. The conspiracy version of each story tended to be viewed as more interesting, entertaining, important, engaging, mysterious, adventurous, captivating, exciting, attention-grabbing, and frightening than the official version of events. Moreover, van Prooijen and his colleagues found that participants who viewed the conspiracy as more entertaining were more likely to endorse it.

Comme un bon film de fiction.

Faire l’amour à un robot

Drôle de sondage. 32% des gens s’inquiètent pour les droits des robots. 39% serait prêts à faire l’amour avec un robot.

Oddly, however, many don’t seem to mind if the robots are abused. 32% said, oh, please, let’s not worry about robot rights. Wait, only 32%? What are the rest thinking? I’ll tell you what many of them might be thinking. More than 40% of them think it would be a fine idea to have sex with a robot. A humanoid robot that is — I don’t wish to offer any logistical description of what this sort of sex might entail. I can tell you, however, that for a finely-tuned 3% of these people, it would only be a one-night stand. Or perhaps a beings-with-benefits arrangement. You see, a mere 39% — wait, a staggering 39% — believe they could have a romantic relationship with a robot.

Mettons que ça dépend de la définition de robot…

Canada Proud: Influencer le vote sur Facebook

Il y a plusieurs personnes qui tentent d’influencer le vote sur les réseaux sociaux, mais il y en a qui y investissent de l’argent et qui sont enregistrés auprès d’Élections Canada, comme Canada Proud, rapporte Le Devoir. Ils auraient dépensé des dizaine de milliers de dollars.

« La semaine dernière, on a atteint 1,3 million de Canadiens [avec la publication des montres]. C’est autant que [la page de Justin] Trudeau, CBC News, le Toronto Star, le National Post, le Parti conservateur du Canada », se vante Jeff Ballingall, créateur de contenu viral autoproclamé, en entrevue avec Le Devoir.

Éric Duhaime avait été associé aux gens derrière cette campagne en 2019.

Nicki Minaj et les testicules de l’ami de son cousin

Le vaccin fait gonfler les testicules, dit-elle. Un journaliste lui dit que c’est plutôt la chlamydia ou la gonorrhée.

Billet idéologique: les slogans électoraux

Le parapluie du futur (ou pas)

Le gars a inventé un chapeau qui repousse l’eau.

Se construire un deuxième cerveau

Suite à ma dernière infolettre où j’explique comment je travaille, un lecteur m’a proposé cette présentation sur le concept de se bâtir un deuxième cerveau. Je vais essayer ça.

Un programme qui programme

L’intelligence artificielle est maintenant capable de faire de la programmation.

Mr. Howard and others believe Codex could also help novices learn to code. It is particularly good at generating simple programs from brief English descriptions. And it works in the other direction, too, by explaining complex code in plain English. Some, including Joel Hellermark, an entrepreneur in Sweden, are already trying to transform the system into a teaching tool. The rest of the A.I. landscape looks similar. Robots are increasingly powerful. So are chatbots designed for online conversation. DeepMind, an A.I. lab in London, recently built a system that instantly identifies the shape of proteins in the human body, which is a key part of designing new medicines and vaccines. That task once took scientists days or even years. But those systems replace only a small part of what human experts can do.

Peut-être que ça rendra la programmation accessible à un plus grand nombre… ou peut-être que l’Intelligence Artificielle va anéantir l’humanité.